Title data
Schreiner, Timo ; Rese, Alexandra ; Baier, Daniel:
Recommender systems for personalized advertising : Success factors for designing product recommendations from a customers’ perspective.
2019
Event: 5th European Conference on Data Analysis (ECDA2019)
, March 18-20, 2019
, Bayreuth, Germany.
(Conference item: Conference
,
Speech
)
Further data
Item Type: | Conference item (Speech) |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation - Univ.-Prof. Dr. Daniel Baier |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 07 Mar 2019 09:25 |
Last Modified: | 07 Mar 2019 09:25 |
URI: | https://eref.uni-bayreuth.de/id/eprint/47870 |