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PC-gestütztes Marketing-Management

Title data

Gaul, Wolfgang ; Böckenholt, Ingo ; Baier, Daniel:
PC-gestütztes Marketing-Management.
In: ONLINE '89 : 11. Europäische Kongreßmesse für Technische Kommunikation. Kongress IV. Bürokommunikation im Zentrum unternehmerischer Wertschöpfung. - Velbert , 1989
ISBN 3-89077-064-9

Further data

Item Type: Article in a book
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation - Univ.-Prof. Dr. Daniel Baier
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 18 Feb 2015 10:19
Last Modified: 18 Feb 2015 10:19
URI: https://eref.uni-bayreuth.de/id/eprint/6913