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Deciding on new products using a computer-assisted real options approach

Title data

Rese, Alexandra ; Baier, Daniel:
Deciding on new products using a computer-assisted real options approach.
2007
Event: The R&D Management Conference 2007 , 04.-06.07.2007 , Bremen, Deutschland.
(Conference item: Conference , Speech )

Further data

Item Type: Conference item (Speech)
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation - Univ.-Prof. Dr. Daniel Baier
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 18 Feb 2015 10:16
Last Modified: 18 Feb 2015 10:16
URI: https://eref.uni-bayreuth.de/id/eprint/7026