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Researching the Black Box : A Call for Methodological Diversity, Transdisciplinarity, and Creativity in Research on Smart Digital Consumption

Title data

Föhr, Jonas ; Germelmann, Claas Christian:
Researching the Black Box : A Call for Methodological Diversity, Transdisciplinarity, and Creativity in Research on Smart Digital Consumption.
In: Llamas, Rosa ; Belk, Russell (ed.): The Routledge Handbook of Digital Consumption. 2. Auflage. - London ; New York : Routledge , 2022
ISBN 978-1-03-232959-8

Further data

Item Type: Article in a book
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour > Chair Business Administration III - Marketing and Consumer Behaviour - Univ.-Prof. Dr. Claas Christian Germelmann
Profile Fields
Profile Fields > Emerging Fields
Profile Fields > Emerging Fields > Innovation and Consumer Protection
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences
300 Social sciences > 330 Economics
Date Deposited: 26 Sep 2022 13:07
Last Modified: 26 Sep 2022 13:07
URI: https://eref.uni-bayreuth.de/id/eprint/71965