Title data
Bilstein, Nicola:
To Tell or Not to Tell? : The Effect of Informing Consumers about the Cooperation with a Startup in Developing Smart Products.
2021
Event: Research Seminar des Departments of Marketing and Retail Management, Surrey Business School, University of Surrey, UK
, 02.12.2021
, online.
(Conference item: Other
Event type,
Speech
)
Further data
Item Type: | Conference item (Speech) |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Nicola Bilstein |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 02 Jun 2022 09:02 |
Last Modified: | 13 Mar 2023 09:18 |
URI: | https://eref.uni-bayreuth.de/id/eprint/69944 |