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Rethinking Value Co-Creation in Service : Empirical Investigations of the Antecedents and Outcomes of Optional and Mandatory Co-Production, Dissertation Proposal

Title data

Bilstein, Nicola:
Rethinking Value Co-Creation in Service : Empirical Investigations of the Antecedents and Outcomes of Optional and Mandatory Co-Production, Dissertation Proposal.
2011
Event: Fisher IMS and AMA SERVSIG Dissertation Proposal Competition, 2011 AMA Winter Marketing Educators' Conference , 18.-20. Feb. 2011 , Austin, Texas, USA.
(Conference item: Conference , Speech )

Further data

Item Type: Conference item (Speech)
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Nicola Bilstein
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 02 Jun 2022 09:44
Last Modified: 13 Mar 2023 09:18
URI: https://eref.uni-bayreuth.de/id/eprint/69947