Title data
Buser, Markus ; Ströbel, Tim ; Woratschek, Herbert:
Sport Sponsoring as Platform for Engagement.
In: Hehr, M. ; Cortsen, K.
(ed.):
Sportsindustrien og dens omverden : ledelse og kommercialisering i sport. -
Copenhagen
: Reitzels Publishers
,
2019
Further data
Item Type: | Article in a book |
---|---|
Refereed: | No |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement - Univ.-Prof. Dr. Herbert Woratschek |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 19 Nov 2019 12:30 |
Last Modified: | 19 Nov 2019 12:30 |
URI: | https://eref.uni-bayreuth.de/id/eprint/53260 |