at Google ScholarTitle data
Hansmann, Ralf ; Koellner, Thomas ; Scholz, Roland W.:
Influence of consumers' socioecological and economic orientations
on preferences for wood products with sustainability labels.
In: Forest Policy and Economics.
Vol. 8
(2006)
Issue 3
.
- pp. 239-250.
ISSN 1389-9341
DOI: https://doi.org/10.1016/j.forpol.2004.06.005
Abstract in another language
A questionnaire was developed to assess people's sustainability orientation concerning forests considering the ecological, social, and economical dimension and to assess their knowledge of labels for sustainable forestry (SF). The questionnaire items were used to analyze the relationship between the individual sustainability orientation of a person and the knowledge of sustainability labels and the attention to and preference for labeled wood products. An experimental design embedded in the survey showed that the communication of corresponding label information enhances (stated intentions concerning) attention to and preference for labeled products in a prospective purchasing situation. Moreover, results showed that a sustainability orientation favoring ecological and social aspects, as compared to economical aspects of forestry, correlates positively with the stated intentions in favor of the purchasing of labeled wood products. The positive correlation of these intentions with the a priori knowledge of the participants was only marginally significant. The results indicate that it is possible to successfully promote SF and to enhance the demand for correspondingly certified products through marketing and other strategies. These might include the generation of innovative certification systems in a transdisciplinary, participatory process.
Further data
| Item Type: | Article in a journal |
|---|---|
| Refereed: | Yes |
| Keywords: | Sustainable forest management; Certification; Sustainable forestry; Wood labels;
Sustainability; Communication |
| Institutions of the University: | Faculties > Faculty of Biology, Chemistry and Earth Sciences > Department of Earth Sciences > Professor Ecological Services > Professor Ecological Services - Univ.-Prof. Dr. Thomas Köllner Faculties Faculties > Faculty of Biology, Chemistry and Earth Sciences Faculties > Faculty of Biology, Chemistry and Earth Sciences > Department of Earth Sciences Faculties > Faculty of Biology, Chemistry and Earth Sciences > Department of Earth Sciences > Professor Ecological Services |
| Result of work at the UBT: | No |
| DDC Subjects: | 500 Science > 550 Earth sciences, geology |
| Date Deposited: | 03 Jul 2018 09:13 |
| Last Modified: | 07 Feb 2022 14:35 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/44814 |