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2006

Gröppel-Klein, Andrea ; Bartmann, Benedikt ; Germelmann, Claas Christian:
Die Bedeutung von Mental Maps für die Orientierung am Point-of-Sale.
In: NeuroPsychoEconomics. Vol. 1 (2006) Issue 1 . - pp. 30-47.
ISSN 1861-4523

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