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Erfolg von Timingstrategien im Innovationsmanagement : Pionier- vs. Folgerstrategie in der deutschen Ernährungsindustrie

Title data

Bouncken, Ricarda B. ; Rauth, Andreas:
Erfolg von Timingstrategien im Innovationsmanagement : Pionier- vs. Folgerstrategie in der deutschen Ernährungsindustrie.
In: Meyer, Jörn-Axel (Hrsg.): Strategien von kleinen und mittleren Unternehmen. - Lohmar : Eul , 2010 . - pp. 287-310 . - (Jahrbuch der KMU-Forschung und -Praxis ... in der Edition "Kleine und mittlere Unternehmen" ; 2010 )
ISBN 9783899369113

Further data

Item Type: Article in a book
Refereed: No
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI > Chair Business Administration VI - Univ.-Prof. Dr. Ricarda Bouncken
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences
300 Social sciences > 330 Economics
Date Deposited: 31 Jul 2015 07:52
Last Modified: 31 Jul 2015 07:52
URI: https://eref.uni-bayreuth.de/id/eprint/17470