Title data
Alessi, Natalia ; Wilson, Bradley ; Sorenson, Peter:
Diego Maradona and Place Image : Exploring the Dynamics of Celebrity Image Transfer to Place and Destination Image.
2015
Event: Hospitality Now! Past, Present and Future Philosophers and researchers meet practitioners and the industry to discuss global and local hospitality issues
, July 1-2, 2015
, Deventer, The Netherlands.
(Conference item: Conference
,
Speech
)
Further data
Item Type: | Conference item (Speech) |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 29 Oct 2015 08:45 |
Last Modified: | 29 Oct 2015 08:45 |
URI: | https://eref.uni-bayreuth.de/id/eprint/20853 |