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Die Adoption des Electronic Commerce im Einzelhandel : Ergebnisse einer kausalanalytischen Untersuchung

Title data

Güttler, Wolfgang:
Die Adoption des Electronic Commerce im Einzelhandel : Ergebnisse einer kausalanalytischen Untersuchung.
2001 . - XIII, 288 p.
( Doctoral thesis, 2001 , Universität Bayreuth, Rechts- und Wirtschaftswissenschaftliche Fakultät)

Further data

Item Type: Doctoral thesis
Keywords: Adoption <Marketing>; Deutschland; Diffusion <Wirtschaft>; Einzelhandel; Electronic Commerce
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VII
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Result of work at the UBT: Yes
DDC Subjects: 000 Computer Science, information, general works > 004 Computer science
300 Social sciences > 330 Economics
Date Deposited: 19 Feb 2016 11:11
Last Modified: 19 Feb 2016 11:11
URI: https://eref.uni-bayreuth.de/id/eprint/28576