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Die Entwicklung einer Balanced Scorecard mit Value-focused Thinking am Beispiel eines Medienunternehmens

Title data

Siebert, Johannes ; Kunz, Reinhard:
Die Entwicklung einer Balanced Scorecard mit Value-focused Thinking am Beispiel eines Medienunternehmens.
In: Controlling. Vol. 28 (2016) Issue 3 . - pp. 209-214.
ISSN 0935-0381

Abstract in another language

Dieser Beitrag beschreibt eine innovative Vorgehensweise zur Erstellung einer differenzierten Balanced Scorecard mit Hilfe von Instrumenten und Methoden des Value-focused Thinking und illustriert diese Vorgehensweise anhand eines mittelgroßen Medienunternehmens.

Further data

Item Type: Article in a journal
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration V > Chair Business Administration V - Univ.-Prof. Dr. Jörg Schlüchtermann
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors > Juniorprofessur Medienmanagement, insbes. Sportmedien - Juniorprof. Dr. Reinhard Kunz
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration V
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Juniorprofessur Medienmanagement, insbes. Sportmedien
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 16 Feb 2017 10:40
Last Modified: 17 Jan 2018 14:49
URI: https://eref.uni-bayreuth.de/id/eprint/36116