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Alliances of service firms and manufacturers : Relations and configurations of entrepreneurial orientation and hybrid innovation

Title data

Bouncken, Ricarda B. ; Ratzmann, Martin ; Pesch, Robin ; Laudien, Sven M.:
Alliances of service firms and manufacturers : Relations and configurations of entrepreneurial orientation and hybrid innovation.
In: Journal of Business Research. Vol. 89 (August 2018) . - pp. 190-197.
ISSN 0148-2963
DOI: https://doi.org/10.1016/j.jbusres.2018.01.039

Abstract in another language

Alliances between service firms and manufacturers in pursuit of joint hybrid innovations face both advantages and challenges. This study analyzes the ambivalence in service firm-manufacturer alliances via complementarities versus divergences. The mixed method approach consists of a multiple case study of 12 firms, regression analysis, and a fuzzy-set qualitative comparative analysis (fsQCA) of a sample of 190 firms. The three methods deliver consistent and robust results that complement each other. Findings are that a service firm's entrepreneurial orientation enhances joint hybrid innovation and alliances with manufacturers. Divergences between firms have ambivalent influences on joint hybrid innovation, depending on the service firm's entrepreneurial orientation and the equity arrangement of the alliance.

Further data

Item Type: Article in a journal
Refereed: Yes
Keywords: Hybrid-alliances; Service-firm; Entrepreneurial orientation; fsQCA
Institutions of the University: Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI > Chair Business Administration VI - Univ.-Prof. Dr. Ricarda Bouncken
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences
300 Social sciences > 330 Economics
Date Deposited: 19 Jun 2018 06:26
Last Modified: 19 Jun 2018 06:26
URI: https://eref.uni-bayreuth.de/id/eprint/44559