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Strategic orientations and performance : A configurational perspective

Title data

Deutscher, Franziska ; Zapkau, Florian B. ; Schwens, Christian ; Baum, Matthias ; Kabst, Rüdiger:
Strategic orientations and performance : A configurational perspective.
In: Journal of Business Research. Vol. 69 (2016) Issue 2 . - pp. 849-861.
ISSN 0148-2963
DOI: https://doi.org/10.1016/j.jbusres.2015.07.005

Abstract in another language

The present paper takes a configurational perspective and investigates the joint effect of entrepreneurial orientation (EO), market orientation (MO), and learning orientation (LO) on growth-based performance of high-technology firms. Applying fuzzy-set Qualitative Comparative Analysis combined with moderated regression analysis, results suggest that performance of high-technology firms depends on configurations, where firms with high levels of EO, MO, and LO outperform firms with other configurations. However, several other configurations of EO, MO, and LO improve performance as well, albeit to a smaller extent. The study offers a more detailed understanding not only which different configurations improve the growth-based performance of high-technology firms, but also which configurations are more successful.

Further data

Item Type: Article in a journal
Refereed: Yes
Keywords: Entrepreneurial orientation; Market orientation; Learning orientation; Performance; Organizational configurations; High-technology firms
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XVI > Chair Business Administration XVI - Univ.-Prof. Dr. Matthias Baum
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 03 Apr 2020 10:33
Last Modified: 10 Aug 2020 10:13
URI: https://eref.uni-bayreuth.de/id/eprint/54796