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Koller, Jan ; Velte, Christoph J. ; Schötz, Sebastian ; Döpper, Frank:
Customizing Products through Remanufacturing : Ideation of a Concept.
In: Procedia Manufacturing.
Bd. 43
(2020)
.
- S. 598-605.
ISSN 2351-9789
DOI: https://doi.org/10.1016/j.promfg.2020.02.151
Abstract
Remanufacturing is one key element of a circular economy and plays an important role in reducing global resource consumption. Though advantages are clear, manufacturers often hesitate to introduce remanufacturing in fear of increasing production complexity, high manual effort and uncertain customer demand for remanufactured products. Meanwhile in new production, the development of consumer demand leads to individualized and diversified products, especially in business to customer relationships. In this paper, we propose a rationale for using remanufacturing as a strategy to increase product individualization in combining elements and strategies from mass customization and remanufacturing, while considering ecological and economic aspects. A conceptualization of potential use-cases explores an approach using remanufacturing to individualize products and thus tap new customer groups without cannibalizing new product sales.
Weitere Angaben
| Publikationsform: | Artikel in einer Zeitschrift |
|---|---|
| Begutachteter Beitrag: | Ja |
| Keywords: | Circular Economy; Remanufacturing; Mass Customization; Demand Cannibalization; Business Model Canvas |
| Institutionen der Universität: | Fakultäten > Fakultät für Ingenieurwissenschaften > Lehrstuhl Umweltgerechte Produktionstechnik > Lehrstuhl Umweltgerechte Produktionstechnik - Univ.-Prof. Dr.-Ing. Frank Döpper Fakultäten Fakultäten > Fakultät für Ingenieurwissenschaften Fakultäten > Fakultät für Ingenieurwissenschaften > Lehrstuhl Umweltgerechte Produktionstechnik |
| Titel an der UBT entstanden: | Ja |
| Themengebiete aus DDC: | 600 Technik, Medizin, angewandte Wissenschaften > 620 Ingenieurwissenschaften |
| Eingestellt am: | 05 Mai 2020 06:31 |
| Letzte Änderung: | 05 Mai 2020 06:31 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/55098 |