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Business model reconfiguration and innovation in SMEs : A mixed-method analysis from the electronics industry

Title data

Clauß, Thomas ; Bouncken, Ricarda B. ; Laudien, Sven ; Kraus, Sascha:
Business model reconfiguration and innovation in SMEs : A mixed-method analysis from the electronics industry.
In: International Journal of Innovation Management. Vol. 24 (2020) Issue 2 . - No. 2050015.
ISSN 1363-9196
DOI: https://doi.org/10.1142/S1363919620500152

Abstract in another language

Previous studies often assume that business model innovation (BMI) is reflected in an entrepreneurial business model design. We assume that business model reconfiguration (BMR) takes place in more nuanced types and does not always lead to (radical) BMI. By undertaking a mixed methods study with 213 respectively 16 SMEs from the electronic industry, we uncover six basically different types of BMRs and discuss their performance implications. By this, we shape the current understanding of BMR and shed light on variety and implications of different types of BMRs. Our configuration study indicates that firms achieve superior performance when implementing a radically new business model reflected in a new configuration of all three components of the business model: value creation, value proposition, and value capture. Second, BMR can take place in types where only some parts of the business model are extensively changed, while others are only slightly adapted.

Further data

Item Type: Article in a journal
Refereed: Yes
Keywords: Business model; Business model innovation; BMR; Taxonomy; SME; Mixed methods
Institutions of the University: Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI - Strategic Management and Organization
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI - Strategic Management and Organization > Chair Business Administration VI - Strategic Management and Organization - Univ.-Prof. Dr. Ricarda Bouncken
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences
300 Social sciences > 330 Economics
Date Deposited: 15 Sep 2020 06:43
Last Modified: 15 Sep 2020 06:43
URI: https://eref.uni-bayreuth.de/id/eprint/57186