at Google ScholarTitle data
Bouncken, Ricarda B.:
Probleme der psychologischen Kundensegmentierung durch die Verkaufsförderung.
Marburg
:
Tectum-Verl.
,
1997
ISBN 9783896084385
Further data
| Item Type: | Book / Monograph |
|---|---|
| Institutions of the University: | Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI - Strategic Management and Organization Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI - Strategic Management and Organization > Chair Business Administration VI - Strategic Management and Organization - Univ.-Prof. Dr. Ricarda Bouncken |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences 300 Social sciences > 330 Economics |
| Date Deposited: | 11 May 2015 08:14 |
| Last Modified: | 11 May 2015 08:14 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/11203 |