Title data
Horbel, Chris ; Woratschek, Herbert:
I Give My Blood and Co-Create Value : Value Propositions in a Non-Profit Context.
2010
Event: 18th International Colloquium in Relationship Marketing (ICRM)
, September 27-30, 2010
, Henley-on-Thames, UK.
(Conference item: Conference
,
Speech
)
Further data
Item Type: | Conference item (Speech) |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 29 Jul 2015 08:49 |
Last Modified: | 29 Jul 2015 08:49 |
URI: | https://eref.uni-bayreuth.de/id/eprint/17206 |