Title data
Woratschek, Herbert ; Horbel, Chris ; Roth, Stefan ; Popp, Bastian:
Der Einsatz der Videographie im Dienstleistungsmanagement : eine Analyse von “verrückten Typen”.
In:
Benkenstein, Martin (Hrsg.): Neue Herausforderungen an das Dienstleistungsmarketing. -
Wiesbaden
: Gabler
,
2008
. - pp. 19-40
. - (Gabler Edition Wissenschaft : Focus Dienstleistungsmarketing
)
ISBN 978-3-8349-0891-9
DOI: https://doi.org/10.1007/978-3-8349-9697-8
Further data
Item Type: | Article in a book |
---|---|
Refereed: | No |
Institutions of the University: | Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 26 Aug 2014 11:07 |
Last Modified: | 06 Jun 2016 12:13 |
URI: | https://eref.uni-bayreuth.de/id/eprint/2184 |