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Academic Sport Management Programmes as Brands?! - An Empirical Analysis of the "Sport, Business & Law" Programme at the University of Bayreuth

Title data

Ströbel, Tim ; Woratschek, Herbert ; Germelmann, Claas Christian ; Geserer, Jan:
Academic Sport Management Programmes as Brands?! - An Empirical Analysis of the "Sport, Business & Law" Programme at the University of Bayreuth.
2012
Event: 20th Conference of the European Association for Sport Management (EASM) , September 2012 , Aalborg, Denmark.
(Conference item: Conference , Speech )

Further data

Item Type: Conference item (Speech)
Refereed: Yes
Institutions of the University: Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 27 Aug 2014 10:03
Last Modified: 28 Aug 2014 08:56
URI: https://eref.uni-bayreuth.de/id/eprint/2201