Title data
Woratschek, Herbert ; Roth, Stefan ; Pastowski, Sven:
Markttests innovativer Dienstleistungen aus der Perspektive unterschiedlicher Geschäftsmodelle.
In:
Bruhn, Manfred ; Stauss, Bernd (Hrsg.): Dienstleistungsinnovationen. -
Wiesbaden
: Gabler
,
2004
. - pp. 381-411
. - (Forum Dienstleistungsmanagement
)
ISBN 978-3-8349-4379-8
Further data
Item Type: | Article in a book |
---|---|
Refereed: | No |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 28 Oct 2014 08:12 |
Last Modified: | 27 Feb 2024 12:04 |
URI: | https://eref.uni-bayreuth.de/id/eprint/3134 |