Title data
Woratschek, Herbert:
Determinanten der TV-Nachfrage in der Formel 1 - Eine kritische Würdigung empirischer Untersuchungen zu Superstar- und Spannungseffekten.
In:
Dietl, Helmut M. (Hrsg.): Globalisierung des wirtschaftlichen Wettbewerbs im Sport. -
Schorndorf
: Hofmann
,
2003
. - pp. 105-117
. - (Sportökonomie
; 5
)
ISBN 3-7780-8365-1
Further data
Item Type: | Article in a book |
---|---|
Refereed: | No |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 28 Oct 2014 09:37 |
Last Modified: | 05 Feb 2015 10:51 |
URI: | https://eref.uni-bayreuth.de/id/eprint/3136 |