at Google ScholarTitle data
Woratschek, Herbert:
Neue Forschungsperspektiven im Dienstleistungsmarketing unter besonderer Berücksichtigung von Kooperation und Wettbewerb.
In:
Fliess, Sabine (Hrsg.): Tendenzen im Dienstleistungsmarketing: vom Marketing zum Management. -
Wiesbaden
: Dt. Univ.-Verl.
,
2003
. - pp. 221-238
ISBN 3-8244-7999-0
Official URL: 
Further data
| Item Type: | Article in a book |
|---|---|
| Refereed: | No |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 28 Oct 2014 09:51 |
| Last Modified: | 05 Feb 2015 10:53 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/3138 |