Title data
Woratschek, Herbert ; Horbel, Chris:
The Role of Different Types of Variety-Seeking Behavior and Recommendations in the Service Profit Chain.
2003
Event: 7th International Research Conference on Customer Relationship Marketing Management
, 22-25. Juni 2003
, Berlin.
(Conference item: Conference
,
Paper
)
Further data
Item Type: | Conference item (Paper) |
---|---|
Refereed: | No |
Keywords: | Variety-Seeking Behavior, Recommendations, Service-Profit Chain |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 04 Nov 2014 07:49 |
Last Modified: | 05 Feb 2015 10:52 |
URI: | https://eref.uni-bayreuth.de/id/eprint/3139 |