at Google ScholarTitle data
Fehrer, Julia ; Brodie, Roderick J. ; Smith, Sandra D.:
Theorizing in Marketing using Corpus-Linguistics : a New Methodological Framework.
2015
Event: 44th European Marketing Academy Conference (EMAC)
, 26.-29.Mai 2015
, Leuven, Belgien.
(Conference item: Conference
,
Speech
)
Further data
| Item Type: | Conference item (Speech) |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 29 Jun 2016 06:25 |
| Last Modified: | 29 Jun 2016 06:25 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/33085 |