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Die Entwicklung einer Balanced Scorecard mit Value-focused Thinking am Beispiel eines Medienunternehmens
Title data
Siebert, Johannes ; Kunz, Reinhard:
Die Entwicklung einer Balanced Scorecard mit Value-focused Thinking am Beispiel eines Medienunternehmens.
In: Controlling.
Vol. 28
(2016)
Issue 3
.
- pp. 209-214.
ISSN 0935-0381
Abstract in another language
Dieser Beitrag beschreibt eine innovative Vorgehensweise zur Erstellung einer differenzierten Balanced Scorecard mit Hilfe von Instrumenten und Methoden des Value-focused Thinking und illustriert diese Vorgehensweise anhand eines mittelgroßen Medienunternehmens.
Further data
Item Type: |
Article in a journal
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Refereed: |
Yes |
Institutions of the University: |
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration V, Production Management and Industrial Economics > Chair Business Administration V, Production Management and Industrial Economics - Univ.-Prof. Dr. Jörg Schlüchtermann Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors > Juniorprofessur Medienmanagement, insbes. Sportmedien - Juniorprof. Dr. Reinhard Kunz Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration V, Production Management and Industrial Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Juniorprofessur Medienmanagement, insbes. Sportmedien Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors |
Result of work at the UBT: |
Yes |
DDC Subjects: |
300 Social sciences > 330 Economics |
Date Deposited: |
16 Feb 2017 10:40 |
Last Modified: |
13 Jan 2023 10:11 |
URI: |
https://eref.uni-bayreuth.de/id/eprint/36116 |
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