Market Acceptance of Cloud Computing : an Empirical Analysis of Market Structure, Price Models and Service Requirements

Title data

Han, Lei:
Market Acceptance of Cloud Computing : an Empirical Analysis of Market Structure, Price Models and Service Requirements.
Bayreuth , 2009 . - (Bayreuther Arbeitspapiere zur Wirtschaftsinformatik ; 42 )
(Master's, 2009, Universität Bayreuth, Rechts- und Wirtschaftswissenschaftliche Fakultät, Lehrstuhl Betriebswirtschaftslehre VII - Wirtschaftsinformatik)

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Abstract in another language

As an emerging technology and business paradigm, Cloud Computing embeds fairly large amount of unexplored fields, from technological definition to business models. While the market of Cloud Computing is expected to expand in the near future, few studies of the actual market acceptance of the Cloud Computing services are done. It may be interesting, especially for the Cloud Computing service providers, to know more about the preferences of transaction forms and price models from the users and potential users. From an academic research’s point of view, we want to know whether the development of Cloud Computing market can be explained or even predicted by certain theoretical frameworks.

Further data

Item Type:	Master's, Magister, Diploma, or Admission thesis (Master's)
Keywords:	Cloud Computing
Institutions of the University:	Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VII - Information Systems Management Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VII - Information Systems Management > Chair Business Administration VII - Information Systems Management - Univ.-Prof. Dr. Torsten Eymann Faculties
Result of work at the UBT:	Yes
DDC Subjects:	000 Computer Science, information, general works > 004 Computer science 300 Social sciences > 330 Economics
Date Deposited:	24 May 2017 08:14
Last Modified:	24 May 2017 08:14
URI:	https://eref.uni-bayreuth.de/id/eprint/37248