Title data
Kraus, Sascha ; Meier, Fabian ; Bouncken, Ricarda B. ; Niemand, Thomas ; Ritala, Paavo:
In search for the ideal coopetition partner : an experimental study.
In: Review of Managerial Science.
Vol. 12
(2018)
.
- pp. 1025-1053.
ISSN 1863-6683
DOI: https://doi.org/10.1007/s11846-017-0237-0
Abstract in another language
Coopetition (collaboration between competitors) has the potential to provide major benefits or losses to participating firms. Entering a partnership with a competitor is a strategic decision with potential long-term consequences rendering the choice of partner of key importance. Existing research has investigated partner’s strategic attributes, but not how the inter-organizational factors between coopetiting firms affect partner selection and on which layers those effects occur. We use a vignette study for reducing this gap, representing the first experimental study on the field of coopetition research. The results from our study from 874 evaluations of potential coopetition partnerships by key informants from Austria, Germany, Liechtenstein and Switzerland offer insights into how the possible partner’s role, resource alignment and the planned activity affect partner selection. The findings suggest that the partner’s role in the markets—i.e. whether it is a direct or an indirect competitor—is critical in partner selection. The planned activity and resource configuration is also found to influence the evaluation of possible coopetition partners. Overall, the results of this first experimental study in coopetition research provide important implications to both theory and practice.
Further data
| Item Type: | Article in a journal |
|---|---|
| Refereed: | Yes |
| Keywords: | Coopetition; Partner selection; experiment |
| Institutions of the University: | Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI - Strategic Management and Organization Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VI - Strategic Management and Organization > Chair Business Administration VI - Strategic Management and Organization - Univ.-Prof. Dr. Ricarda Bouncken |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences 300 Social sciences > 330 Economics |
| Date Deposited: | 27 Feb 2018 10:28 |
| Last Modified: | 19 Sep 2024 11:40 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/42397 |

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