Title data
Fehrer, Julia ; Woratschek, Herbert ; Germelmann, Claas Christian ; Brodie, Roderick J.:
Dynamics and drivers of customer engagement : within the dyad and beyond.
In: Journal of Service Management.
Vol. 29
(2018)
Issue 3
.
- pp. 443-467.
ISSN 1757-5826
DOI: https://doi.org/10.1108/JOSM-08-2016-0236
Further data
Item Type: | Article in a journal |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 11 Jul 2018 09:01 |
Last Modified: | 31 May 2022 07:09 |
URI: | https://eref.uni-bayreuth.de/id/eprint/45000 |