Title data
Woratschek, Herbert:
Differenzierung und Positionierung.
In:
Hartung, Wolfgang ; Römermann, V. (Hrsg.): Marketing- und Management-Handbuch für Rechtsanwälte. -
München
: Beck
,
1999
. - pp. 57-76
ISBN 3-406-45022-9
Further data
Item Type: | Article in a book |
---|---|
Refereed: | No |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 12 Dec 2014 07:53 |
Last Modified: | 05 Feb 2015 10:01 |
URI: | https://eref.uni-bayreuth.de/id/eprint/4938 |