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Conjoint Measurement - Ein Durchbruch bei der Preisentscheidung im Dienstleistungsbereich?

Title data

Woratschek, Herbert:
Conjoint Measurement - Ein Durchbruch bei der Preisentscheidung im Dienstleistungsbereich?
In: Engelhardt, Werner Hans (Hrsg.): Perspektiven des Dienstleistungsmarketing. - Wiesbaden : Gabler , 1998 . - pp. 24-45
ISBN 3-8244-6550-7

Official URL: Volltext

Further data

Item Type: Article in a book
Refereed: No
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 12 Dec 2014 08:09
Last Modified: 05 Feb 2015 09:55
URI: https://eref.uni-bayreuth.de/id/eprint/4941