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Tu Gutes und sprich darüber : Beurteilung von CSR-Aktivitäten professioneller Fussballclubs in der Swiss Football League

Title data

Moesch, Christian ; Ströbel, Tim ; Preite, Marco:
Tu Gutes und sprich darüber : Beurteilung von CSR-Aktivitäten professioneller Fussballclubs in der Swiss Football League.
In: Transfer, Werbeforschung & Praxis. Vol. 64 (2018) Issue 2 . - pp. 54-63.
ISSN 1436-798X

Further data

Item Type: Article in a journal
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 19 Nov 2019 09:01
Last Modified: 19 Nov 2019 09:01
URI: https://eref.uni-bayreuth.de/id/eprint/53246