Literature by the same author
plus at Google Scholar

Bibliografische Daten exportieren
 

Hidden Agenda in Sport Sponsorship : The Influence of Managers' Personal Objectives on Sport Sponsorship Decisions

Title data

Schönberner, Jan ; Woratschek, Herbert ; Ellert, Guido:
Hidden Agenda in Sport Sponsorship : The Influence of Managers' Personal Objectives on Sport Sponsorship Decisions.
In: Sport Management Review. Vol. 24 (2021) Issue 2 . - pp. 204-225.
ISSN 1441-3523
DOI: https://doi.org/10.1016/j.smr.2020.07.001

Further data

Item Type: Article in a journal
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 21 Aug 2020 06:15
Last Modified: 24 Jan 2023 11:38
URI: https://eref.uni-bayreuth.de/id/eprint/56614