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How entrepreneur's leadership behavior and demographics shape applicant attraction to new ventures : the role of stereotypes

Title data

Hubner, Sylvia ; Rudic, Biljana ; Baum, Matthias:
How entrepreneur's leadership behavior and demographics shape applicant attraction to new ventures : the role of stereotypes.
In: The International Journal of Human Resource Management. Vol. 34 (2023) Issue 11 . - pp. 2137-2172.
ISSN 0958-5192
DOI: https://doi.org/10.1080/09585192.2021.1893785

Abstract in another language

Given the challenges of new ventures to attract applicants, this paper focuses on the influence of applicants’ perceptions of entrepreneurs for new venture recruitment. Based on role congruity theory, we propose that organizational attractiveness increases when entrepreneurs show entrepreneurial leadership, which fits the new venture context, and that this effect is mediated by perceived authenticity. Moreover, we propose this effect is particularly pertinent when entrepreneurs are young and male and thus fit the prevailing demographic stereotype of entrepreneurs. In our experiment (n = 503), we found the positive effect of showing entrepreneurial leadership on organizational attractiveness via authenticity perceptions, and this effect was stronger if the entrepreneur was young – the entrepreneur’s gender did not moderate the relationship. We discuss the implications of our study for research and practice in recruitment and entrepreneurship.

Further data

Item Type: Article in a journal
Refereed: Yes
Keywords: Entrepreneur's age and gender; entrepreneurial leadership; new ventures; recruitment; stereotypes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XVI > Chair Business Administration XVI - Univ.-Prof. Dr. Matthias Baum
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XVI
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 31 Oct 2022 09:52
Last Modified: 15 Jun 2023 14:18
URI: https://eref.uni-bayreuth.de/id/eprint/72577