A Consumer-Satisfaction Model to Foster Consumer Participation in Digital Sustainable Energy Systems

Title data

Heinrich, Theresa Magdalena Sophie ; Wagon, Felix ; Weibelzahl, Martin:
A Consumer-Satisfaction Model to Foster Consumer Participation in Digital Sustainable Energy Systems.
In: Energy. Vol. 312 (2024) . - 133569.
ISSN 1873-6785
DOI: https://doi.org/10.1016/j.energy.2024.133569

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Abstract in another language

Active consumers lie at the heart of the energy transition towards digital sustainable energy systems. With digital technologies becoming more prevalent in smart homes and factories, there exists an array of opportunities for consumers to play an active role in the energy system and in this way gain economic benefits, e.g., by generating own electricity. Once consumers choose to seize these opportunities, it affects the characteristics of consumed or sold energy, which we refer to as energy features (e.g., Electricity Price, Green Electricity, or Regionality of Electricity). To foster active consumer participation, understanding consumers’ preferences regarding energy features is imperative. We survey 401 private and 40 industrial consumers in Germany and analyze consumer satisfaction building on the Kano Model. Our results show which energy features are most important to foster consumer satisfaction and which not. Thus, they provide valuable insights for engaging consumers and participating in digital sustainable energy systems.