Literature by the same author
plus at Google Scholar

Bibliografische Daten exportieren
 

(Don't) Judge a venture by Its color : The impact of greenwashing accu-sations on sustainable new ventures' em-ployer attractiveness

Title data

Supe, Johanna ; Streeb, Mirjam ; Baum, Matthias:
(Don't) Judge a venture by Its color : The impact of greenwashing accu-sations on sustainable new ventures' em-ployer attractiveness.
2025
Event: 28. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand (G-Forum) , 17. – 19. September 2025 , Universität Hohenheim & Hochschule der Medien Stuttgart (Germany).
(Conference item: Conference , Speech with paper )

Further data

Item Type: Conference item (Speech with paper)
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XVI > Chair Business Administration XVI - Univ.-Prof. Dr. Matthias Baum
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 23 Sep 2025 06:58
Last Modified: 23 Sep 2025 06:58
URI: https://eref.uni-bayreuth.de/id/eprint/94774