Zeitschrift: Advances in Data Analysis and Classification

2020

Nakayama, Atsuho ; Baier, Daniel:
Predicting Brand Confusion in Imagery Markets Based on Deep Learning of Visual Advertisement Content.
In: Advances in Data Analysis and Classification. Bd. 14 (2020) . - S. 927-945.
ISSN 1862-5355
DOI: https://doi.org/10.1007/s11634-020-00429-0

Special Issue on Learning in Data Science : Theory, Methods and Applications.
Hrsg.: Baier, Daniel ; Lausen, Berthold ; Montanari, Angela ; Schmid, Ute
Advances in Data Analysis and Classification. Bd. 14 (2020) .
ISSN 1862-5355

2018

Baier, Daniel ; Frost, Sarah:
Relating brand confusion to ad similarities and brand strengths through image data analysis and classification.
In: Advances in Data Analysis and Classification. Bd. 12 (2018) Heft 1 . - S. 155-171.
ISSN 1862-5355
DOI: https://doi.org/10.1007/s11634-017-0282-1

2012

Baier, Daniel ; Daniel, Ines ; Frost, Sarah ; Naundorf, Robert:
Image Data Analysis and Classification in Marketing.
In: Advances in Data Analysis and Classification. Bd. 6 (2012) Heft 4 . - S. 253-276.
ISSN 1862-5355
DOI: https://doi.org/10.1007/s11634-012-0116-0

Special Issue on Data Analysis and Classification in Marketing.
Hrsg.: Baier, Daniel ; Decker, Reinhold
Advances in Data Analysis and Classification. Bd. 6 (2012) Heft 4 .
ISSN 1862-5355

Baier, Daniel ; Decker, Reinhold:
Special Issue on Data Analysis and Classification in Marketing : Preface by the Guest Editors.
In: Advances in Data Analysis and Classification. Bd. 6 (2012) Heft 4 . - S. 249-251.
ISSN 1862-5355
DOI: https://doi.org/10.1007/s11634-012-0115-1