Zeitschrift: Journal of Service Theory and Practice

2024

Bilstein, Nicola ; Henkel, Alexander P. P. ; Heinonen, Kristina:
Editorial: Research Horizons of Smart Service Technologies.
In: Journal of Service Theory and Practice. Bd. 34 (2024) Heft 2 . - S. 157-162.
ISSN 2055-6233
DOI: https://doi.org/10.1108/JSTP-03-2024-325

2023

Dreher, Frederic ; Ströbel, Tim:
How gamified online loyalty programs enable and facilitate value co-creation : a case study within a sports-related service context.
In: Journal of Service Theory and Practice. Bd. 33 (2023) Heft 5 . - S. 671-696.
ISSN 2055-6233
DOI: https://doi.org/10.1108/JSTP-10-2022-0229