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Image Analysis and Sponsoring-Fit of Women's Football in Germany : Empirical Findings of a Survey among six German World Cup Cities in 2011

Title data

Woratschek, Herbert ; Durchholz, Christian ; Preuß, Holger:
Image Analysis and Sponsoring-Fit of Women's Football in Germany : Empirical Findings of a Survey among six German World Cup Cities in 2011.
2008
Event: 16th Conference of the Eurpean Association for Sport Management (EASM) , 10.-13.9.2008 , Heidelberg, Deutschland.
(Conference item: Conference , Speech )

Further data

Item Type: Conference item (Speech)
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement - Univ.-Prof. Dr. Herbert Woratschek
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre VIII - Marketing und Dienstleistungsmanagement
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 11 Dec 2014 07:54
Last Modified: 11 Dec 2014 07:54
URI: https://eref.uni-bayreuth.de/id/eprint/4790