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Does sustainability really matter to consumers? : Assessing the importance of online shop and apparel product attributes

Title data

Rausch, Theresa Maria ; Baier, Daniel ; Wening, Stefanie:
Does sustainability really matter to consumers? : Assessing the importance of online shop and apparel product attributes.
In: Journal of Retailing and Consumer Services. Vol. 63 (November 2021) . - p. 102681.
ISSN 0969-6989
DOI: https://doi.org/10.1016/j.jretconser.2021.102681

Further data

Item Type: Article in a journal
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 27 Jul 2021 08:33
Last Modified: 27 Jul 2021 08:33
URI: https://eref.uni-bayreuth.de/id/eprint/66692