at Google ScholarTitle data
Sänn, Alexander ; Ni, Ming:
Complex Product Development: Using a Combined VoC Lead User Approach for SMEs Requirements.
In:
Proceedings of the 15th General Online Research Conference. -
Hürth
: DGOF
,
2013
. - p. 49
ISBN 978-3-9815106-1-4
Further data
| Item Type: | Article in a book |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 15 May 2015 08:35 |
| Last Modified: | 15 May 2015 08:35 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/13486 |