Title data
Selka, Sebastian:
Validität computergestützter Verfahren der Präferenzmessung : Eine meta-analytische Untersuchung und Vorstellung neuer conjointanalytischer Lösungsansätze.
Hamburg
:
Verlag Dr. Kovač
,
2013
.
- (Innovative Betriebswirtschaftliche Forschung und Praxis
; 361
)
ISBN 978-3-8300-7026-9
(
Doctoral thesis,
2012
, Brandenburgische Technische Universität Cottbus-Senftenberg)
Further data
Item Type: | Doctoral thesis |
---|---|
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 28 May 2015 06:58 |
Last Modified: | 05 May 2017 10:41 |
URI: | https://eref.uni-bayreuth.de/id/eprint/14373 |