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Distanzmaße in der Bildähnlichkeitsanalyse – neue Verfahren und deren Anwendung im Marketing

Title data

Frost, Sarah:
Distanzmaße in der Bildähnlichkeitsanalyse – neue Verfahren und deren Anwendung im Marketing.
Hamburg : Verlag Dr. Kovač , 2014 . - XX, 253 p. - (Schriftenreihe innovative betriebswirtschaftliche Forschung und Praxis ; 397 )
ISBN 978-3-8300-7781-7
( Doctoral thesis, 2014 , Brandenburgische Technische Universität Cottbus-Senftenberg)

Further data

Item Type: Doctoral thesis
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 28 May 2015 08:13
Last Modified: 05 May 2017 10:29
URI: https://eref.uni-bayreuth.de/id/eprint/14383