Title data
Frost, Sarah:
Distanzmaße in der Bildähnlichkeitsanalyse – neue Verfahren und deren Anwendung im Marketing.
Hamburg
:
Verlag Dr. Kovač
,
2014
. - XX, 253 p.
- (Schriftenreihe innovative betriebswirtschaftliche Forschung und Praxis
; 397
)
ISBN 978-3-8300-7781-7
(
Doctoral thesis,
2014
, Brandenburgische Technische Universität Cottbus-Senftenberg)
Further data
Item Type: | Doctoral thesis |
---|---|
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 28 May 2015 08:13 |
Last Modified: | 05 May 2017 10:29 |
URI: | https://eref.uni-bayreuth.de/id/eprint/14383 |