at Google ScholarTitle data
Woratschek, Herbert ; Horbel, Chris ; Popp, Bastian:
Extending the service-profit chain : the role of identification and co-creation.
2010
Event: 39th European Marketing Academy Conference (EMAC)
, June 1-4, 2010
, Copenhagen, Denmark.
(Conference item: Conference
,
Speech
)
Further data
| Item Type: | Conference item (Speech) |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 26 Aug 2014 13:01 |
| Last Modified: | 05 Sep 2023 10:19 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/2176 |