at Google ScholarTitle data
Glöckler, Thomas:
Strategische Erfolgspotentiale durch Corporate Identity : Aufbau und Nutzung.
Wiesbaden
:
Deutscher Universitäts-Verlag
,
1995
. - XVI, 240 S.
- (Gabler Edition Wissenschaft
)
ISBN 3-8244-6209-5
(
Doctoral thesis,
1995
, Universität Bayreuth, Rechts- und Wirtschaftswissenschaftliche Fakultät)
Further data
| Item Type: | Doctoral thesis |
|---|---|
| Keywords: | Corporate Identity; Erfolgsfaktor; Strategisches Management |
| Institutions of the University: | Faculties Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Former Professors Faculties > Faculty of Law, Business and Economics |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 29 Jan 2016 07:51 |
| Last Modified: | 19 Oct 2023 06:56 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/27308 |