at Google ScholarTitle data
Baier, Daniel ; Rese, Alexandra ; Schreiber, Stefanie:
Measuring the Acceptance of New Technologies in Marketing : Surveys vs. Online Reviews.
2015
Event: European Conference on Data Analysis (ECDA 2015)
, 2.-4. Sept. 2015
, Colchester.
(Conference item: Conference
,
Speech
)
Further data
| Item Type: | Conference item (Speech) |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 19 Apr 2016 07:11 |
| Last Modified: | 19 Apr 2016 07:11 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/32224 |