at Google ScholarTitle data
Baier, Daniel ; Daniel, Ines:
Typologisieren und Segmentieren von Verbrauchern auf Basis digitaler Bilder : Verfahren und Einsatzmöglichkeiten.
In:
Deutscher Dialogmarketing Verband e.V.
(ed.):
Dialogmarketing Perspektiven 2015/2016 : Tagungsband 10. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing. -
Wiesbaden
: Springer Gabler
,
2016
. - pp. 119-132
ISBN 9783658129231
DOI: https://doi.org/10.1007/978-3-658-12924-8_6
Further data
| Item Type: | Article in a book |
|---|---|
| Refereed: | No |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 25 May 2016 07:07 |
| Last Modified: | 27 May 2016 06:15 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/32448 |