Title data
Sänn, Alexander:
The Preference-Driven Lead User Method.
2016
Event: 14th Open and User Innovation Conference
, 01.-03.08.2016
, Harvard Business School, Boston.
(Conference item: Conference
,
Speech
)
Further data
Item Type: | Conference item (Speech) |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 25 Nov 2016 07:02 |
Last Modified: | 25 Nov 2016 07:02 |
URI: | https://eref.uni-bayreuth.de/id/eprint/35209 |