at Google ScholarTitle data
Reiff, Gerhard:
Innovative Vertriebs- und Marketingkonzepte für industrielle Dienstleistungen :
am Beispiel des weltweiten Instandhaltungsgeschäftes für Industriegasturbinen.
Hamburg
:
Verlag Dr. Kovač
,
2004
. - X, 283 p.
- (Schriftenreihe innovatives Dienstleistungsmanagement
; 15
)
ISBN 978-3-8300-1390-7
(
Doctoral thesis,
2004, Brandenburgische Technische Universität Cottbus)
Further data
| Item Type: | Doctoral thesis |
|---|---|
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 11 May 2017 11:45 |
| Last Modified: | 24 Aug 2022 11:09 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/37113 |